Friday, May 28, 2010
+/- 1000 of what I feel about this project.
Now, one might wonder how on earth this ties into the final project. One way I saw social media affect the way reality shows get their characters was through social media sites. For instance, Snooki was a celebrity on Youtube before she became the recent fixation of pop culture fame. She would have probably continued being just a mere Youtube sensation, but since most reality shows use social media sites to recruit cast members, this helps the reality show find people easier. Before the age of social media, casting calls set up all around the country helped recruit characters for those kind of shows. Now, social media has allowed creators not only to choose characters, but also, many sites allow users to vote for the character they’d like to see. In many ways, social media has created access to viewers or potential viewers to pick who they want to see on tv, which is like a feedback loop. This interaction with social media allows the creators of shows to put what they feel viewers want to see, and with this, a specific niche of people will watch these shows and ultimately decide who and what goes on each show.
Due to this look, reality television can become more dangerous than what one feels. Some shows, like “Flavor of Love,” “Rock of Love,” and “The Real World” rely on these methods to pick their potential characters for the show, and consequently, the viewer can easily forget that the shows are not being designed solely by the creators but also, but the viewers who vote on social media sites. As a result, certain shows will reflect the values and interests of the viewer, even such things like misogyny, promiscuity, alcohol abuse, and insensitivity towards infidelity. This can make the viewers just as guilty as the creators of the shows when it comes to keeping the cycles of inequality for people active.
For this project, I really saw that reality shows take up many of the aspects of social media and the effects it can have in today’s society that is part of a very strong “instant gratification” era where everything is just a google search away. When we needed an answer or an inspiration for something, we could just youtube it or facebook it to see if it was popular. It was kind of scary how fast an answer could be found simply by having a ton of people like it and design a website where followers post information. I saw that one doesn’t necessarily need to have anything more than an interest in something that someone else in the world likes, and you can have a tv show. We all liked shows like 16 & pregnant, Jersey Shore, and The Real World. But we found this out in the classroom. Whenever I was on facebook typing something about these shows on the search bar, it kept suggesting the fan page for the shows for me, with each group filled with at least 300,000+ members. It was ridiculous.
The dangers that I feel come out from social media and reality show interacting with our daily lives is that there is no doubt these two factors affect us in ways we wouldn’t imagine. Reality shows like Jersey shore glamorize superficiality and hard partying with lots of sex, and just speaking with some underclassmen about the show and what “profound” lessons they learned from the cast on the shows really scared me. A lot of them started liking the show after they were asked to join a fanpage on facebook that linked them to clips of the show. Some of the kids never saw the show before clicking the link, so it was scary how they just devoured the show after a simple click on the “like” button.
If this project has taught me something, it has taught me that reality shows and social media have blurred the lines for people when it comes to what they want to show the world. Reality shows show how people do a lot of things (even mistakes) and the entire world just needs to tune in and watch, while social media and networking sites allow anything about a person to be posted whenever and wherever. It’s scary, but without it, we wouldn’t really be able to share certain aspects of ourselves to the world as fast as we’d like to.
Thursday, May 27, 2010
Final Project Reflection
Without social media, mainly Facebook, it would have been impossible for us to finish our project. It was a place for us to discuss the reality show with each other, remind people to bring costumes, keep track of daily activities, share what we were working on, and post pictures and videos of our successes. We managed to utilize the messages, groups, discussions, and picture and video uploading features of Facebook. Looking at the MOMA page really helped. It was a bit of an unobtainable goal, since I’m sure the MOMA hires publicity people to run their Facebook page, but it showed us how to use the technology we had to our advantage. In theory, the whole thing sounds perfect. However, Facebook didn’t organize us quite as well as I had hoped. Since we were relying on Facebook as our main source of communication, this made the project much more difficult. I couldn’t help but wonder if the problem was with the technology itself or with us. Some aspects of Facebook really bothered me…it was hard to format the posts so that they were easy to read (I got so tired of clicking “see more” at the bottom of each post) and uploading the video itself was tricky.
There were definitely mistakes on our part too though. Not everyone checked Facebook; it was common for someone to come to school and have no idea what we were working on. When they asked, the information was often on Facebook. Personally, that was a big surprise for me. I assumed that people would check the Media and Society page when ever they went on Facebook but in retrospect, it seems clear that our class did not really want to mix business with pleasure. When people checked Facebook, they went on to look at their friend’s pictures and maybe send a funny YouTube link, not to do school work. We weren’t perfect at putting information on Facebook either; not everyone updated what they were working on. Understandably so, some groups would get so caught up in whatever they were working on that they would completely forget to record it. However, this was one thing that I feel we improved on as time went by. At the beginning, it was very strange to keep a record of what we did in class and of what we were planning on doing the next day. The more we did it, the better we got. It definitely took us a while to find our roles in the group but once a group of people started regularly updating the Facebook page, it became much more comprehensive and representative of our project.
Using social media for a school project was a new experience for me and in general, I wouldn’t call it a positive one. Don’t get me wrong, social media definitely has its place. It can be fun and can be used to spread information if used right. However, when used wrong (i.e. Chatroulette), it can be a disaster. For this reason, I do not feel it is appropriate for use in a work or school context. It is also hard to use something that is usually meant for entertainment for educational or business purposes; it is always tempting to stop working and to use it for fun. Technology that is used mainly for communication works much more effectively. Using social media in this respect is also difficult because you never really get a break. All of a sudden, something that had always been relaxing and fun is being used to do work. Recently, I was at a Challenge Success meeting and one of the middle school teachers brought up the need to have time away from work or school. She said that she does not check her email from Friday afternoon to Sunday morning and she encourages her coworkers to do the same. I really liked this idea of having a separation between personal time and work time. Advancements in technology make this separation even harder. Thanks to the iPhone, I have gotten emails from some teachers at two in the morning. I feel that our challenge now is to maintain a separation between business and pleasure, between our personal lives and our public lives. Some day, employees may be expected to check their Facebook daily and update their boss on their work. We have to make an effort now to make sure that the technology we use for entertainment stays separate from the technology we use to do work.
Reflection on Final Project II
Me as a boarder there is really nothing to do or I can do in the dorm. The only thing I can do is stay in my room the whole day and have fun with my laptop. Television, social network, Youtube, or anything that spreads media is really important for me. Every day I will go to a specific website and check out the newest episode or go on to facebook and check around what is going on. Everyone has one facebook page even my friends in Taiwan has it. From the massage they posted on each other’s wall I can see what is going on the other side of world. Or sometimes go to out for movies or rent a DVD. For me, media is something that entertains me or something gives me knowledge. Now, whenever or wherever there will always be some kind of media around us. For example, when you walking on the street picture will be display, music will be play, and television will be turn on. Also, this is not just in American but it is a universal trend. In Taiwan, ads are all over on the streets and pop song is playing in every store. Moreover, there are always some common things in the media of our society now. In Taiwan, most of the ads will have really skinny girls on it and a muscular guy on it. For song, it is always something really sexual, hatred or sarcastic. For me personally, media is something I cannot live without. When I am bored I watch some video clips and when I do my homework I turn on my music. Sometimes, I feel I am living in my own little world by the media. Any story, song, or information from the media u can always think that it is your own experience your own story. No one can hurt you because you can be selecting thing you wanted to hear or see. However, the bad thing is you will be block from the reality. you choose something that you wanted to know because there are so many choice to pick but when you walk back into reality there is nothing you can pick or choose. Media can avoid the things you don’t like but you cant do this in the real world. Media helps me every day by providing me entertainment but it also hurts me by pulling me away from the real world.
Reflection on Final Project

At the beginning I wasn’t really sure what were we going to do for this group project. We had a lot of different scene and a lot of different groups focus on different stuff. Everyone has their own opinion about what we should do. At the end, it came up two different themes, one of it is food and the other one is “the reality show”, which is the group I was in. We decided to make a video about “the reality show”, the story is basically about David who is a high school student and have a lot of things going on with all the different girls. While filming the video, I noticed that videotaping could be a really good way of keeping something documented and real. After filming we take it to the process of editing. The purpose of editing is making the video look nicer also get to the point of what we trying to say from the video. However, I think editing is making the whole video so unreal. We cut out the part we don’t like and we add something in, when we think is necessary in order to make it more interesting. From the whole process of producing the video, I realize nothing is real or unreal about the media. Today’s media is about what we want to see and what we want to say. We make the video base one the reality show and what we think is interesting. Or using Photoshop to make the picture how we wanted. All the technology is making everything really easy compare to years ago that we need so many equipment to make a film. Because of the technology is so easy and so convince, therefore, it require less people to work on the same thing. We have too many people in the same group and focus on the same thing, it become so unnecessary. But even though, it end up everyone has something to do and make everything really easy and be done really quickly. I love the part that everyone has their own opinion about the film but at the end everything fits perfectly. I think the reason why it ended up perfectly it is because what media show us and make us feel. For example, on the TV show, a cheating scene makes audience feels intense even though it happens in every drama show. Media make some common thought between people and make us think toward the same way from the massage which is spreading from the media. During these two weeks we use “face book” to become our communication place. People post some interesting video on it and some important information. Facebook is a really good place to spread some media information but it has no privacy. This kind of social network helps the media to spread fast to everyone. There are definite some good thing about the social network. For example, if you are trying do some community service and you need some volunteer, you would probably choose to post some ad on facebook instead of set up a table at a same spot everyday and wait for someone to come to you. Social network is so much faster than any other kind of communication between people. However, that it is so fast that you cannot stop it. When you post something on it, right at that moment there will be someone talking about it already. Especially on facebook, no one really understands the privacy rules on it but we only know it is connivance and fun. Technology helps people to make everything easy but also making other problems that makes people concern, just like everything we used to make a video which made everything easy for us but facebook makes us concern about our privacy and what will spread to other people.however, everything was done pretty fast due to the new technology and the facebook. we couldnt finish this project without any of these.
Reflection on the Project
So, my experience with using social media in this project. My experience here was largely just organizing the group on Facebook, so I suppose I learned a little about that. I thought more people would check Facebook than their school email, so it would be an effective means of communication, but I think people who don’t check their school email aren’t going to check a class page about a school project. But having it there was good—it did do its job in providing a central “location” for the group to meet/keep one another updated outside the classroom. But Facebook disappointed me a little in terms of its effectiveness as a community organizing tool—especially in regards to the reality show day. I think it’s because committing to something on Facebook seems less real than to committing to something in the “real world.” I think we still have this idea (as a society perhaps) that unless something is physically in front of you, it doesn’t entirely exist. Because of the somewhat ephemeral nature of Facebook (by which I mean that everything is always changing and moving and that there are no constants), do people feel they have less of a responsibility to commitments made via Facebook? The spirit day had 31 confirmed attendees and 25 maybes… but I think all of about 6 or 7 people dressed up total. I guess that goes for the real world too though… I’ve always heard that you should expect a quarter of the people who volunteered for something to show up. So the internet and life seem pretty similar in this sense. So Facebook worked well for the purpose of organizing our class, who knew to look for it, but not so much for the spirit day.
This project (or rather my side project that sort of sprang out of the larger group project) also allowed me to use Blogger, as site which, up until now, I had not been very familiar with. I’m reserving judgement here: I’ve always kind of felt like blogging is similar to confessional poetry: rather self-centered and telling more about people than I want to know. So for me, blogging was something new, and I didn’t particularly like it—I felt very pretentious, and am pretty sure that it will never be read, so I have to question the point of putting my ideas out there in the first place. If a blog is posted and nobody reads it, is it even still a blog? Because isn’t the purpose of blogs to be read? I need to stop getting philosophical about social media; I’ll just get frustrated.
School via Facebook?
Final Blog: Facebook and its' minions.

1. I have never done a project like this and I thought it was very interesting to combine schoolwork and social media. It was cool to integrate Facebook into a school project because that never happens! It made it easier for the whole class to know what was going on because we all had a centralized place to put our ideas that was accessible to everyone. I think this project would have been a lot harder if we did not have the Facebook page for it, this made it possible for people to work on it away from school and for everyone to still know what was going on. Although it was difficult for the whole class to be involved in everything, I think it turned out well and everyone had a part in all the aspects of the project. I really liked this project because it was a class effort but everyone still got to put in their own input and I think it will all come together really well. This project was an interesting experience, it really showed the immense incorporation of social media in the real world and how it is possible to use it for anything.
2. Social media (Facebook, twitter, MySpace, chatroulette, etc.) is taking over the world! Middle school and High school students’ lives are almost entirely based around social networking sites. Most of my friends and myself included get home from school and go on Facebook for the rest of the time we spend at home. From the time I get home around 3:30 pm to when I go to sleep generally around 11 pm I always have Facebook open. Facebook is slowly taking over my own life and it is hard to stop it. It is a great way to keep in touch with people and talk with friends but I really only talk to about ten people on it and the rest are people I never talk to. Social networking sites have become all forms of communication between teenagers. Many people will have their serious conversations over these sites instead of in person or at least on the phone. I think that these sites are kind of an escape from reality. It is easy to get away with a lot of things that you wouldn’t normally say or do in person.
Chatroulette could be a cool idea if the creepy people did not abuse it. It is an interesting way to get to know people around the world and it is completely anonymous. But, people who use it for inappropriate reasons ruin the idea. I do not think that we are heading towards a chatroulette hell because most people do not even know what chatroulette is and a lot of people refuse to use it. I have experienced chatroulette because I did not know what it was so my friend and I went on it and we just thought it was hilarious. I would never use it seriously because it has become such a joke, due to the fact that no one really uses it for it’s true purpose.
Separation of professional/ school life and social life (one’s life on Facebook) is difficult, I think, for teenagers these days. Too much stuff happens on Facebook daily that when people come to school, it is talked about often. Most conversations among teenagers happen through Facebook and it then becomes an integral part of social life for high school students. I personally use Facebook constantly and it has almost become a habit to always want to check my Facebook. Every opportunity I get to check my Facebook, I take it. So much of my social life is focused around Facebook and it is actually sort of gross. Although there are definitely still a lot of social happenings that occur in “reality”, everything has become so technology based. I personally think people need to begin interacting without Facebook but it has already become a primary source of communication that there is no way people will stop using it. So, our reality is quickly drifting towards its technology caused death.
I do not think there is very much privacy in our world these days, so much information is put on Facebook for everyone to see and that is then continued into our so-called “reality”. Although we may think we have privacy from people, anything and everything you put on Facebook is forever kept in the abyss of the Internet. Even people without Facebook are still mixed up in this alternate world through other people’s photos, videos, etc. Just because you don’t have a Facebook does not mean you aren’t on Facebook. We cannot get away from this leading power of social media and it will simply continue to capture our real lives into its evil grip.
Blog #2: Reflection On The Project
The concept for our Media & Society project, which analyzes social networking, reality TV and their roles in pop culture, came about in a rather interesting way. At first, we really had no idea what we were up to, but all of us had split up into groups. I approached my team with a crude idea for a parody/fake reality show, which would be a supplement to the project. The idea was to burst in on teachers while in class to gauge their reactions—admittedly this is very silly. That didn’t stick, but the reality show idea did; soon more than half the class got on board with it and the train ride began. Lorien, David and I, that same day, went off to shoot what became “The REAL Life of David.” The idea behind this was to have a mundane and long piece of footage just showing David being normal (perhaps some influence came from Andy Warhol’s “Sleep”), which would be a stark contrast to our fake reality show. When filming the latter, there was a bit more direction, but all the lines were off the cuff and many of the scene ideas were made up on the spot in a “wouldn’t it be cool if we did this” kind of way. It was great how the project came together in a unified fashion even though there was little centralized direction. Also, it is brilliant to see how the supplemental idea of a comment on reality TV (originating in a plan of bursting in on teachers) was morphed and built upon to create the main project.
This was all aided by social networking, which allowed us to communicate and became the medium by which we would present our project. Our facebook page has logged many of our discussions and notes telling one another what to bring to the next shoot or ideas for the next shoot. The social networking aspect is not as organic or intuitive as one might think. It is a great way to get in touch with people and plan events, but it is a difficult way to present art. Indeed, communicating about what to shoot and when to shoot was easy, but it is difficult to be imaginative with something like facebook, which appears to be a utilitarian communication device. That is why we are using social networking for its intended purpose: a way to present and distribute our art.
Blog #1: We Are Reality TV
At the moment, where are we, as a society, in terms of popular culture? This ever-evolving conglomeration of the media and moods of the time has undergone a revolution due to the internet and social media outlets. What we seem to see is merge between the worlds of the media and the reality of our daily lives: facebook/myspace and reality TV shows have taken this decade by storm and blurred the line between media products and reality. Perhaps this all began with our culture’s fascination with the stories of other people; only, before the millennium we were satisfied with fictional films, TV programs and books (of course memoirs have always been popular though). Starting with Survivor and Big Brother, our culture’s fascination with the reality of others was satisfied by a range of media products—mainly in the realm of “reality TV.” This may seem like an oxymoron, to have reality television that was not news, a current events show or a documentary. This genre quickly morphed into a pseudo-documentary of the average Joe or Jane, who (usually) becomes a star after undergoing some sort of unrealistic makeover or revelation. Indeed, what we have in modern pop culture is the media blurring the line separating “us” from “them.”
An example of this is Big Brother, a program with puts a group of strangers in a house and makes them live with each other for three months. It intends to stimulate disagreements between the housemates and bring out “real emotions;” not only that, people become famous out of this show. Jade Goody, who appeared on the third season of Big Brother UK, went on to write gossip columns and host many other reality shows. While on another one, she was accused of racist bullying of an Indian contestant and, as a result, she became even more famous. In 2009, Goody died of cancer. She became famous by reality TV and then continued to live her life as reality TV. If being rude and vain on television is what it takes to become a star, what message is that sending to young people? Perhaps these kinds of reality shows are just putting our society’s obsession with fame and vanity on display, for better or worse?

As mentioned before, our society is captivated by celebrities (Dancing with the Stars), making normal people into celebrities (American Idol), and beautiful people (America’s Next Top Model). While many would quickly dismiss reality TV, and they might be right to do so, it is important to look at its roots in art. I think that a lot of what we see in pop culture today is, at least partly, due to Andy Warhol. Warhol was famous for many things including his Marilyn Monroe silk screens, which glorified her celebrity (he also did the same for Michael Jackson). He pretty much broke down the walls of the art world and made people realize that anything could be art. For instance, take his 1963 film “Sleep,” which could be one of the first examples of reality programming. This film is merely footage taken by Warhol of a man sleeping for over five hours, that’s all. He called it art and premiered the movie to distribution firm—this was serious “reality art.” In fact, Warhol’s life was a form of “reality art,” from the entourage that paraded around with him to his famous wigs. This celebrated artist seemed to treat his life like a reality show, which lends some much needed credibility to a genre which has swamped modern pop culture.
So, items such as reality TV and social networking, where the media and our lives become closer and closer, could be seen as an evolution from a movement started by Warhol (obviously huge amounts of other influences exist too). So do I think art and pop culture will keep going on this track of merging media and our real lives? With the popularity of Facebook and the continuing endurance of reality TV, yes I do; but an important question remains on the intent of reality programming: does it seek to represent how our lives are or how our lives should be?
Final Blog: Facebook, Privacy and the Future of Society Pt. 2
In 1929 a Hungarian author put forth his idea of the ‘six degrees of separation,’ a concept whereby all humans are connected through a web of six acquaintances. With Facebook, the degrees of separation are shrinking. Now, I can type the name of virtually anyone around the globe, and with a click of a button see their information and leave them a message. There is a sacrifice of privacy, but it is a joint sacrifice. For most of modern western history, people have focused on their family and their privacy. But now is a time to branch out and be connected with the entire world. I might have my picture available to anyone on the web, but so do half a billion other people around the world on Facebook’s network.
I am not concerned about merging the separated parts of my life. The world is becoming more open, why not embrace it? If my teachers can see my video blogs on Youtube in which I’m talking about my life at home, so be it. Maybe they will get to know me better as a person. Now, one does have to be careful in this new age of openness. Ranting over one’s boss on Twitter on the work computer is obviously a bad idea. And then there is the whole issue of anonymity.
Perhaps this is the central issue of the 21st century Wild Wild West, the issue of anonymity. What happens on forums or Youtube videos or Chatroulette where everyone is anonymous and no one must take responsibility for their words or actions? The response is mixed, it turns out anonymity can both be very good and very bad. On the bad side, anonymity gives people cover to be as hateful as they want. When a black friend of mine put a video on Youtube in late 2008 criticizing John Mccain’s presidential campaign, she was slammed, and targeted with appalling racial slurs and other offensive language. In real life, people who said what was said to my friend would be in jail with hate crime charges, but this is a common occurrence on Youtube video comments and other online forums. On Chatrulette, it is not uncommon to see nudity, gross-out pictures and other lewd things, and on formspring.me a student committed suicide after a barrage of anonymous online bullying attacks. On the other hand, anonymity can be a powerful tool for positive social change. In Iran, people could speak out against the government on Twitter without fear of retribution due to its relative anonymity. Now, people can easily leak political scandals and misdeeds onto the web, and videos documenting police brutality are endless on Youtube. The ease in which people can pull out their phone and put a video on Youtube changes the entire culture. It changes the very way we deal with our privacy. But I would argue that it’s changing in a rapidly positive way, maybe four steps forward for every one step back.
The web is changing rapidly, and with that, the world. Caught up in this rapidly moving culture I find myself both cautious and excited. In terms of the way technology is bringing people together, this is a golden age to grow up in. Facebook is the perfect social tool for teenagers and college students. Sure, privacy is being lost, and perhaps the line between private and public is being blurred, but that’s a sacrifice I’m willing to make. If giving up some privacy means I can keep in touch with my friend in Columbia, or see pictures of my cousin’s new dog in Atlanta, or keep up with what’s going on on the ground in Haiti through Twitter, or stalk my new roommate’s facebook then so be it. It’s worth it. Privacy is important, but the world is moving towards becoming more connected, smaller and more intimate where everyone is a friend of a friend. I think I like this new world. For now, I’m going to give it a try.
Final Blog: Facebook, Privacy and the Future of Society Pt. 1
In the 1950s in America, America had just returned from years of war in Europe and across the pacific. Many reveled in their lives of clean normalcy and white picket fence conformity. Calm was appreciated after the war. When these folks had children however, the youth who resulted from the ‘baby boom’ became restless in their ‘Leave it to Beaver’ society. They rebelled, and created the counter-culture of the 1960s. Change was inevitable, and yet there was massive backlash to the new counter-culture. The ‘silent majority’ thought these young social revolutionaries were either crazy or communists (or both). They looked at change as dangerous, and often went to extreme measures to keep things the same. However few seem to realize that American history was founded on change. A new nation springing from Europe’s ‘New World,’ America came into being through a bloody revolution. The status quo was what the founders tried to get AWAY from. So why have Americans throughout our history continued to reject and be afraid of change?
I see social media as a high change for good. And the youth of America agree. We elected Barack Obama on the notion he would bring hope and change to a country in crisis, and it is hard to not notice that 99% of media criticisms towards new social media is written by adults, not the youth using it. Now, there is no doubt that every change has its consequences, but there are massive benefits to reap from the age of web 2.0. And Facebook goes beyond telling the world what you had for breakfast (a toasted bagel with cream cheese) and Youtube goes beyond funny videos of cats playing piano. These user-generated-content tools give people inordinate amounts of power and access. When before could a disabled boy, unable to speak, send a message to hundreds of people? When before could a young business entrepreneur struggling, with little money, watch a video of a lecture at Harvard’s Business school for free? Now, in 2010, the people rule the world.
Tuesday, May 25, 2010
Blog Post #2: Reflection on the Project and my Work
My other primary role was playing David’s best friend in “Days of David.” While I was not the central character in the full movie (that was reserved strictly for David, hence the title “Days of David”), I still added to the message about reality television. Before this, I embodied the satire of the reality television character but with this video I embodied it. Whether it is my unbridled love for the Jagrbomb alcoholic beverage or my “Broski” attitude, I had brought that character on the poster to life on the screen. In addition, I contributed to the setting of the filming by portraying myself as a nonchalant student in the classroom, which shows that the video is clearly satirizing the life of a high school student. All in all, my role mainly contributed to the quality of the film and poster production by setting the stage for “Days of David.”
Blog Post #1: The Blurred Line between Reality and Reality Shows
Before assessing the effect of these reality shows, a look at what these shows constitute is necessary. Essentially, the television network is documenting the daily lives of certain individuals including their struggles and the intimate details of their personal lives. One common form that this program takes is the gathering of various individuals into a single home and documenting their relationships and tensions. For the sake of entertaining the American palette, this group of individuals often participates in acts of infidelity and aggression towards their housemates. At its very core, it is the display of the drama in the lives of these individuals. The primary example of this type of reality television is MTV’s “The Real World,” which takes all sorts of individuals and puts them in a picturesque vacation home in a location like San Diego or a classy high rise apartment in New York City. In addition to filming the cast in the home, they are followed to locations such as night clubs or anywhere else conducive to high drama. This formulaic approach has creeped its way into a significant amount of network television, even in shows that have another focus such as American Idol or Last Comic Standing. In addition, this sort of programming has blurred the lines between real life behavior and staged actions. In MTV’s “My Sweet Sixteen,” a show documenting the planning process of a teenager’s birthday and the party itself, the stage crew often makes the birthday boy’s/girl’s love interest dance around with other peers to draw feelings of jealousy. With this program, MTV is emphasizing the stereotype that teenagers live drama riddled lives. While this is clearly not the kind of behavior that the guest of honor’s interest would participate in, MTV does this to draw more interest its viewers by bending this reality.
Given that this kind of television has a pervasive presence within American networks, the influence on human behavior is significant. First, MTV sets the bar for fashion through dressing up their reality television actors in trendy apparel. During my time in the Middle School, fitted baseball caps and baggy jeans were the norm for the boys and the girls used gratuitous amounts of eyeliner. Not coincidentally, this was the attire for the cast of “The Real World: Cancun.” For something that is accepted as the norm in terms of clothing, this show and others of the like have an unprecedented affect in changing the way people dress. This is certainly more powerful than overt advertising prevalent in network television, which the people say they are wise to the advertising tactics. Because the viewer is drawn into the lives of these characters in the program, they subconsciously pick up on the trendy fashion shown before them. So in essence, this false reality created in the reality show is affecting the behavior and lives of its viewers. MTV should be aware that it holds a great power in that they can affect the behavior of its viewers. If they do not use this power responsibly, then there is the risk that they can negatively affect the self confidence and emotional well being of the youth in America.
Thursday, May 20, 2010
final blog 3/3
As individuals rely less on familial connections and success is measured simply in terms of status in both education and occupation, a natural rift occurs between the work and family facets of one’s life. Personally, I have found that as I progress in my educational career the more difficult it has become to manage my now separate lives at Athenian and my house. At times, it even feels like the pressure from both my parents and peers coerces me into a position where I must pit the feelings of my family against that of my friends. Unfortunately, whether I am at home or school I feel that I have to act or behave differently simply to fit into the depiction that they have created of me. Recently, as my life is further connected to my friends through social networking sites such as Facebook, I must further evaluate and dissect my relationship with my family and my right to hide certain information from both. While I “friend” people I barely know and continue to avoid any virtual contact with my family online, I wonder who is more important to me. Is it right for teenagers to have a place (in this case Facebook) where they have the false sense of security to be able to post any feelings, true or false, under the veil of anonymity? Should the minor be allowed a place where he or she can share emotions with peers without fear of consequences? Personally I believe that any feeling worth sharing with a friend is worth sharing with other friends and even family. The danger of a place like Facebook or even conversations through text messaging is that it offers an individual a place where they can vent negative emotions without the awkwardness of face-to-face conversation. The social life of humans and particularly students would be greatly improved if such means of communicating were removed and the social gap between school and home were bridged and unified.
final blog part 2
I definitely do not think that the new trend in social media will be towards a wikitopia or even web-topia, at least not any more than it already is. In today’s media-enhanced world I feel that it keeps evolving and new technology and sites keep coming out fast enough that no one individual (corporation) is popular long enough to become so powerful. Myspace was the new everything in terms of social networking only about 5 years ago, and now Facebook has surpassed every aspect of it. I do believe that it is possible for corporations to capitalize on the teen and young adult market with their seemingly unending stream of cash by monopolizing everything we see on the internet, television, magazines, anything, so that it can be traced back to one source. This would be the next step that TV networks like MTV were doing in the 90s. Their parent company would dictate exactly what was seen on the show in order to please their clients, i.e. ads for Sprite and Virgin Records, because it was all about the revenue. In this way they produce the most money until teens realize they are being manipulated and then they move on unless marketing has anticipated this, which they normally do, and have already begun the next string of consumerism. In a way, social media is evolving at an extremely rapid rate, but since companies cannot always account for where teens will go next, we are inherently unpredictable, some companies get left behind unless they are willing to go to similar extremes as the consumers are. Today, Facebook is where MTV probably was over a decade ago in terms of reaching out to as many people as possible and changing the way they receive and send news. Much like AOL’s instant messenger, which Facebook has only ‘recently’ brought back, today’s youth is communicating more and more with their peers and whoever is willing to converse with them in similar mediums. Even to a high schooler, the idea of using Twitter is met with a response akin to “that’s for old people (re: over 25) and Lindsay Lohan. I definitely do not think that social media will end up as some sort of one-minded, evil dominated empire anymore than it already is. Although with the way technology is heading and where the world already is, it is impossible to say what abilities we will have eventually and how we and those in ‘power’ (re: mega-corporations or the consumer? The mook or Viacom?) use that capacity.
Wednesday, May 19, 2010
final blog part 1
a. For our class’ final video project we have been using some e-mails back and forth, but more recently we have created an extensive Facebook group that documents the activities we will be doing for that day and what we have already done. We also used search engines on the internet to do lots of research for our project; we wanted to see how the various stars of reality shows dressed and to see clips of the shows. For the posters that were put up, the more technologically saavy of us used Photoshop to fix up the images where we superimposed images of students on ‘reality show’ set backgrounds. For the video clips we took inspiration from most every show on TV, from the confessionals on America’s Next Top Model and even all the kitchen shows, to the lead-ins that are seen on the best soap operas and teaser clips of forthcoming episodes to create more drama and suspense. I think we had some trouble finding our main goal for the project, but now that we have created a theme that goes along with the video and our desire to demonstrate a commentary on the affects of reality TV shows and how prevalent they are in the media today, I think we have really found a good path to be working on. Although I have really liked and enjoyed working on this project and I do think it’s really fun to dress up, I think a lot of the costumes were only worn by a few members of the class, mostly the guy actors and a few girls. Sometimes it is hard to tell whether the whole class is working and I hope all of our projects are able to come together in the end to present how well we understood our theme.
Monday, May 17, 2010
I definitely see product placement everywhere, in the shows I watch, movies even books I read in middle school like The Clique, The A-List, and the Gossip Girl series’, so much to the point where I’ve started looking for it. In Friends, there was an episode where Chandler has a Yoohoo and after that episode I went out and bought my first chocolate drink (it’s mostly made of water) and nearly all the kinds of shows I watch have some sort of Burberry or Lacoste promotion. More recently cars have been highly advertised, from Gaby’s Maserati on Desperate Housewives to Audi’s continuous stream of Transporter films to their more obvious placement in The Joneses. The Joneses is a dark film that plays up product placement, it’s four people’s jobs to pretend to be a family and get their new friends to want and buy everything they have, from food to hair products, clothes, jewelry, and cars (specifically Audis). Even in music videos there is plenty of product placement. In the new version of Toxic Britney rides on the back of a Ducati sport bike. In Britney Spears’ video for Piece of Me there were a fleet of Mercedes G-series (they look like a boxy Jeep), and Womanizer uses a Mercedes sedan. Also in Womanizer is a Nokia phone, and the screen freezes momentarily on a calendar meeting titled “Product Placement”. In Cobra Starships Good Girls Go Bad Leighton Meester repeatedly texts on a Nokia Xpress Music phone. I know that much about it because it shows that much of the phone. Product placement is an excellent way for companies to make more money and to encourage the consumers to continue consuming and being shallow. I do think it’s pretty funny when fake companies are used to mock real corporations, like in Wall-E, although the BuynLarge is kind of haunting because it seems like a plausible future.
Thursday, May 13, 2010
my crazy side project
http://makepeacerantings.blogspot.com/
Tell me what you think!
Because of the nature of this project I'm having some problems making my way through facebook for a while, so might not be able to write on the group wall for a few days, so I'll try to update here or on my blog.